The 130th Canton Fair will be held online and offline from October 15 to November 3. In the 60 day countdown, the theme slogan, exclusive logo and main visual image of the 130th Canton Fair were officially announced. Let's see it first.

Theme slogan: Canton Fair   Global Share

The theme slogan of the 130th Canton Fair is "make friends with the world and mutual benefit the world", and the English is "Canton Fair global share".

"Make friends with the world and mutual benefit the world" expresses the function and brand value of the Canton Fair. The creativity originates from "extensive communication and mutual benefit", embodies the concept of "world harmony, harmony and symbiosis", and highlights China's role as a big country in coordinating epidemic prevention and control and economic and social development, stabilizing the world economy and benefiting all mankind under the new situation.

As China's important China one belt, one road to promote trade and development and win win will be the banner of the Xi Jinping trade union. The Chinese Communist Party will take the lead in the development of China's economic cooperation and promote the development of the "one belt and one road" quality development. China's new development provides new opportunities for the world.

Exclusive logo

The exclusive logo of the 130th Canton Fair consists of the number "130", Canton Fair English abbreviation (Canton Fair), Canton Fair logo baoxianghua and time (1957-2021).

"130" represents the glorious course of the Canton Fair. The number "1" looks like a road extending far away, implying that China's road of opening to the outside world is becoming wider and wider. The digital "0" is shaped as two closely integrated rings, representing "double integration" and "double cycle", highlighting the characteristics of the 130th Canton Fair, which is held for the first time online and offline with the theme of promoting domestic and international double cycle.

The logo is mainly colored with China red and glory gold. The overall style is tough and stable. It reflects the continuous red gene of the Canton Fair over the past 65 years, adheres to the original mission, stands at the new starting point of the second Centennial goal, will continue to reform and innovate, continue to Polish the gold lettered signboard of the Canton Fair, and better fulfill the national strategy, all-round opening-up, innovation and development of foreign trade Serve the new mission of building a new development pattern and make new and greater contributions to China's opening to the outside world and economic and social development.

Main visual image

The main visual image of the 130th Canton Fair consists of brand logo, theme slogan, exclusive logo and golden and red ties.

The logo and link form the shape of "mutual" and echo the theme of "making friends with the world and benefiting the world". The flexibility, rotation and extension of the ties convey kinetic energy, implying that as a "link of friendship and bridge of trade", the Canton Fair will write a new chapter in the trade cooperation between Chinese and foreign enterprises in the new era and add new impetus to the common development of all countries in the world.

The overall color of the picture is mainly red and gold, which means inheriting the red gene and creating golden glory. Under the leadership of the Communist Party of China, the 130th Canton Fair will be more characteristic, higher level and more effective. It will firmly "take the first step and see the new weather" on the new journey, and make new contributions to promoting the development of an open world economy and promoting the construction of a new development pattern Create new brilliance.